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Press Release: HDMA Announces Perspectives Webinar Series

Date: June 16, 2020

The Heavy Duty Manufacturers Association (HDMA), the commercial vehicle division of the Motor & Equipment Manufacturers Association (MEMA), has announced it is launching a new virtual webinar series called HDMA Perspectives, in which the commercial vehicle industry is examined from all viewpoints in the wake of the COVID-19 pandemic. HDMA Perspectives will feature presentations and Q&A with guests and panelists made up of executives from individual OE Truck, Trailer, Fleet, and related customer channels.

The inaugural webinar in this series, titled “Moving Through the Pandemic: The Fleet Perspective,” will be held on Tuesday, June 23, 2020 from 1:00 pm to 2:00 pm in conjunction with MacKay & Company. The webinar will reunite panelists from Heavy Duty Aftermarket Dialogue 2020 to update attendees on their previously discussed projections for the commercial vehicle aftermarket. Topics covered in the webinar include:

  • Reexamination of January 2020 projections of trade cycles, maintenance schedules, and inventory levels given the current pandemic environment
  • What fleet executives are seeing from the front lines
  • Business changes as a result of the pandemic (both negative and positive)
  • What fleets are expecting to see for the remainder of 2020

The webinar will feature the following speakers:

  • Tanya Morrow – President, Ploger Transportation
  • Mari Roberts – Senior Director of Transportation, PepsiCo/Frito-Lay
  • Bob Phipps – Maintenance Supervisor, Bettendorf Trucking

HDMA Perspectives Webinars are intended to bring the supplier community together with industry customers to support the planned and managed ramp ups to restore the commercial vehicle industry channels. The audience of supplier executives will have the opportunity to interact with executives representing individual OE truck, trailer, fleet and related channel customers, as well as aiding sales teams to develop new selling techniques in a rapidly changing communication and technology environment.

HDMA Perspectives are open to HDMA members at $25 per person and non-members at $100 per person.

For more information and to register, visit

Updated webinar information, schedules, and registration can be found at

Based in North Carolina, HDMA is the Commercial Vehicle Division of the Motor & Equipment Manufacturers Association (MEMA), a major industry association with a forward looking strategy and a 115-year legacy of advocacy for the motor vehicle supplier industry.
A member driven organization, HDMA provides industry leadership for NAFTA based original equipment and aftermarket suppliers in the on and off-highway commercial vehicle equipment industry. This is accomplished through a range of services to its more than 200 member companies, which represent direct employment of nearly 200,000 in their US facilities.
For more information, visit or

The Motor & Equipment Manufacturers Association (MEMA) and its four specialized divisions comprise the leading international trade association in the fast-changing mobility industry. Representing vehicle suppliers that manufacture and remanufacture components, technologies, and systems for use in passenger cars and heavy trucks, MEMA serves as a critical bridge between high-tech capabilities in new vehicles —such as autonomous vehicles and vehicle connectivity—and the “nuts and bolts” of vehicle manufacturing. MEMA works at state, Federal, and international levels to ensure that the marketplace and public policy support the development of advanced, transformative technologies that enable safer, smarter, and more efficient vehicles. By directly employing more than 734,000 Americans and generating a total employment impact of 3.6 million jobs, MEMA’s member companies are the largest sector of manufacturing jobs in the U.S. MEMA’s members are represented through four divisions: Automotive Aftermarket Suppliers Association (AASA), Heavy Duty Manufacturers Association (HDMA), Motor & Equipment Remanufacturers Association (MERA) and Original Equipment Suppliers Association (OESA). For more information on how MEMA is leading transformation in the mobility industry, visit