Breakfast & Briefing 2018
September 21, 2018 , IAA at Messe Hannover


Breakfast & Briefing 2018 will be held on September 21, 2018 from 8-9:30am, at IAA at Messe Hannover. More details for follow. 

Breakfast & Briefing was first held in 1990 in Louisville, KY during the Mid-American Trucking Show and sold out for 15 years consecutively, making it a "must attend" event for both suppliers and OE companies. With an expanded briefing program scheduled in Atlanta, Mr. Lisboa will be preceded with a TED-talk style series of presentations, featuring executive experts speaking on the status of the major industry trends of vehicle electrification, ADAS, vehicle and freight efficiency, as well as a major customer viewpoint on the adoption and plans for advanced technology in their fleet.  



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