You are here

Heavy Duty Aftermarket Dialogue
January 24, 2022 , Grapevine, TX

Jointly presented by HDMA and MacKay & Company, Heavy Duty Aftermarket Dialogue (HDAD) is an outlook conference, specifically directed toward the heavy duty aftermarket supplier industry, intended to provide an in-depth view of the prospects for the global, heavy duty industry’s aftermarket component.



HDAD brings together thought leaders from all segments of the heavy duty aftermarket industry who can share applied knowledge on the state of the marketplace and what steps are necessary to be sustainable and prosperous as the industry evolves. This conference delivers this critical information by identifying the toughest emerging problems in the Heavy Duty Aftermarket industry, as well as sharing the most successful strategies being implemented to counter them.

HDAD Topics Include:

  • A real-world view of the aftermarket from the viewpoint of industry leaders across segments and product ranges, focusing on current business conditions, market disrupters and innovations changing the market's landscape

  • A deep dive into  governmental legislation and the impact on the aftermarket

  • Macro-economic trends that will impact the industry over the next five years

  • MacKay & Company's Truckable Economic Activity report insight and Aftermarket Review

... and more to be announced!


HDAD Participants:

  • John Blodgett – Vice President, Sales & Marketing, MacKay & Company

  • John Coll - Senior Vice President, Global Marketing, Sales & Services, Allison Transmission

  • Dr. Bob Dieli – Economist, MacKay & Company

  • Walt Frankiewicz - President Haldex Americas & Executive Vice President Haldex AB, Haldex

  • Mike Hawthorne - President & CEO, Bendix CVS

  • Chris Patterson - Retired CEO Daimler Trucks North America, Independent Director

  • Ann Wilson - Senior Vice President, Government Affairs, MEMA

  • Bill Long - President & CEO, MEMA

  • MEMA Division Member Early Bird: $745

  • McKay & Company Client (with code): $745

  • Non-member Early Bird: $845

    *Early Bird Registration Rates expire on December 17, 2021. 



Gaylord Texan Resort and Convention Center
1501 Gaylord Trail
Grapevine, TX 76051

Reserve in room block here.

Additional questions? Please reach out to Ashley McLeod.